Forex family – main principles

In any kind of business there are two sides: the consumer (buyer or client) and the producer of the product (seller or principal). It is clear that the principal tries to sell its product to the maximum benefit, and the client tries to find a qualitive product at a minimum price.

The Forex industry, of course, follows the same laws. The dealing center makes it best to get the largest profit, and the client tries to find a reliable dealing center with good trading conditions and services.

At present there are lots of broker companies at the Forex market. Many of them have long history and are held in respect at business society. Other companies are younger and do not have such a brilliant reputation, but they compensate that by their energy, more flexible trading conditions, innovations.

But with all the diversity, all dealing centers are similar at a certain point! In chase of the client dealing centers get fond of demping. Spreads and other assessments which are the source of income for dealing centers become lower, requirement to the minimum deposit become less strict; the list of trading instrument becomes wider. It should seem there is nothing bad in the above mentioned tendency. Indeed, clients get good conditions, and because of the lower barriers to entry lots of new investors emerge at the market.

Unfortunately, it’s not that good. The point is the economic laws cannot be broken. The desire to win the competition leads to bad services and sometimes results into the bankruptcy of the dealing center. Professional traders know that lots of companies that declare excellent trading conditions cannot always fulfill their obligations, especially if trading volumes are large enough. We mark out four indicators of the quality of the dealing center that influence the efficiency of the trading:

• High speed of transactions (not more than 10 seconds, in theory – 0 seconds)
• Minimal number of requotes (not more than 5-10% of the total number of orders)
• Stable work during the periods of high volatility (for example, publication of economic indicators)
• Size of spreads and other costs

Notice that comission costs we put only to the fourth place. It’s not accidential. The philosophy of Forex Family lies in that fact. It is impossible to provide all the clients with chip service and at the same time to guarantee excellent quality of the service. But it is possible to segment clients, to split them into certain categories and to provide every group of clients with the service of the best quality.

We worked out a number of instruments that help to make the trader’s work as efficient as possible. You can find more information on the instrument on our web site, more over you can always get free consultation at the offices of our partners or through our support center.

 

But the main principle we’ll describe here.

 

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Trading costs become lower with the formation of the trader’s trading history. That means all start at equal conditions, but after, as the number of transactions grows, trading conditions become more and more favorable, up to 1 pip! What is especially important – all that is achieved without prejudice to the quality.

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With such approach, all the clients can be sure that they get first-class service, and our partners - broker's fee, one of the bigges in the industry. As a result, everybody will win, the company will be profitable, and, consequently, reliable.

Traders will feel safe, and, consequently, will be able to consentrate on the process of trading and will show maximum results. The offices of our partners will be profitable so they will be able to attract qualified specialists and guarantee competent support to our clients.